Social media is often associated with Gen Z creators, trending audio and carefully edited reels. But two office colleagues from Faridabad have found an audience with a much simpler approach — singing their favourite Honey Singh songs together in a car.
Gaurav Garg, 46, and Saurabh Beniwal, 35, began recording the casual singing sessions as a way to unwind after stressful days at work. What started as an informal activity gradually turned into a popular Instagram series, with their videos attracting millions of views.
Their videos stand out because of their straightforward format. The colleagues get into a car, choose a Honey Singh track and sing along while the camera records. There are no elaborate sets, complicated choreography or heavily produced sequences.
The appeal appears to lie in their spontaneity. Instead of trying to imitate younger social media trends, the two colleagues simply enjoy music that has been part of their lives for years.
For Gaurav and Saurabh, Honey Singh's songs have a personal connection dating back to their bachelor days. Their relaxed performances have now introduced that shared enthusiasm to a much younger online audience.
The videos have also received attention from Honey Singh himself, adding another layer to the unexpected social media journey.
Their story shows how everyday moments can become engaging online content when they feel genuine and relatable.